It seems the race between Apple and Samsung is finally coming neck and neck, but who will come out victorious? This technological race to the top of the Smartphone battle has always seemed in favor of Apple and their competitive iPhone design. Close behind, Samsung has consistently tried to keep up, if not surpass Apple altogether. Finally, with the successful and booming launch of its Samsung Galaxy III, the Korean company is now moving full speed ahead, but with a twist in their strategy.

Instead of contriving a completely new design, with the expected bigger, better, bolder tactics; Samsung is copying Apple by copying itself. Now that Samsung beholds a mass of nationwide supporters who have been enthralled by the Samsung III, they are going to give them just what they want: the exact design of the Samsung III but with a larger screen, advanced and useful features that individuals will love, whilst leaving room for innovative design to come in the near future. In a race this close, a tactic this risky would fare highly unsuccessful, but with the flood of bombarding hype, advertisement and articles, Samsung’s Galaxy S4 is projected to do exceedingly well.

Looks as though some things just never get old.

Source: TheVerge